On Monday – October 5th – Google released a new feature for AdSense mobile publishers that will allow them to take advantage of the high-end mobile phone browsing experience. This new feature offers publishers the ability to run larger AdSense ads visible on high-end phones like the Palm Pre, iPhone and phones running Android.

Since popularity of high-end mobile phones with full Internet browsers is growing, advertisers are extending their campaigns to mobile devices. These new devices offer rich content similar to a desktop, so advertising on them is a natural extension for many advertisers.

AdSense mobile publishers were only eligible to serve smaller text and image ads – before this launch – on their website content. Now, with a new JavaScript snippet, publishers will be able to select additional ad unit sizes from common AdSense formats.

[Via Google Blog]